Medallia is a popular tool known for its enterprise customer feedback capabilities, holding a share of 5.29% in the customer loyalty market—and for good reason.
It is a great customer experience management platform that gathers feedback across multiple digital touchpoints and human interactions.
However, you’re in the right place if you’re exploring alternatives. Many businesses find Medallia’s pricing a barrier, prompting the search for more cost-effective solutions that don’t compromise on quality or require extensive tech support.
Continue reading to discover the top Medallia alternatives in 2024, ensuring you find a solution that perfectly fits your needs and budget.
But first things first…
Why Do You Need a Medallia Alternative in 2024?
Just like any other tool, Medallia comes with its own set of challenges and might not be suitable for all businesses.
Below are some of the most common reasons why you might consider exploring Medallia competitors:
Slow Onboarding
One significant challenge with Medallia is its slow onboarding process. The platform’s complexity can lead to a prolonged time to value, making it difficult for businesses to start seeing benefits quickly.
Users have reported that the lack of dedicated account managers and limited support resources can prolong this process, delaying time to success.
As a result, businesses may wait longer for the tool to deliver meaningful results, hindering their ability to respond quickly to customer feedback and drive improvements.
Here’s what a G2 user had to say:
It is Expensive
Medallia users often point out how its pricing can be a significant barrier, especially for small to medium sized businesses. Additionally, the requirement for a yearly commitment can make it even more challenging for organizations looking for flexibility.
If you find yourself in one of these categories, you might want to explore tools that offer similar features at a more affordable price.
Here’s what a Capterra user had to say about Medallia:
Poor Customer Support
Many Medallia users cite their support as inefficient. For instance, users have reported challenges such as slow response times and a lack of knowledgeable assistance, which can be problematic for businesses needing reliable help from platform experts.
One user specifically mentioned their frustration with the support team’s responsiveness, stating that improvements are necessary.
Another G2 user reported,
Basic Text Analytics Capabilities
Medallia’s text analytics capabilities may fall short, particularly when it comes to processing and analyzing large volumes of feedback. Users have noted limitations in features such as sentiment analysis and categorization, which can hinder in-depth insights.
If you require advanced text analytics software to process and analyze extensive feedback, Medallia may not meet your needs effectively.
With these considerations in mind, let’s study the top 11 alternatives to Medallia in detail.
A Detailed Overview of the 11 Medallia Alternatives in 2024
Here’s our list of must-try Medallia competitors in 2024:
| Tool | Key Features | Pricing | G2 Rating |
| ClearlyRated | Client feedback, NPS surveys, employee satisfaction | Contact for pricing | 4.8 |
| Qualtrics | Surveys, customer experience, analytics, feedback management | Contact for pricing | 4.4 |
| InMoment | Customer experience, feedback analysis, sentiment analysis | Contact for pricing | 4.7 |
| Verint | Customer engagement, speech analytics, omnichannel feedback, CX automation | Contact for pricing | 4.4 |
| SurveySparrow | Conversational surveys, automation, NPS, offline surveys | Starts at $19 per user | 4.4 |
| GetFeedback | Customer feedback, NPS, CSAT, analytics integration | Contact for pricing | 4.5 |
| AskNicely | NPS surveys, feedback, recognition tools for teams | Contact for pricing | 4.7 |
| Forsta | Voice of Customer, voice of employee, feedback, analytics | Contact for pricing | 4.2 |
| Reputation.com | Review management, customer feedback, survey analytics | Contact for pricing | 4.6 |
| Survicate | Feedback surveys, NPS, CSAT, email integration, website widgets | Starts at $99 per month | 4.7 |
| Delighted | NPS, CSAT, CES surveys, multi-channel distribution | Starts at $224 per month | 4 |
Now that we have a basic understanding of these tools, let’s look at them in detail.
Top 11 Medallia Competitors and Alternatives in 2024
Below are the 11 best Medallia alternatives and competitors in 2024. We’ve also mentioned each tool’s best features, pros and cons, and pricing to help you make your decision.
1. ClearlyRated—The #1 Medallia Alternative & Competitor
ClearlyRated is a client feedback and reputation management platform specifically designed for professional service firms, including staffing, accounting, legal, and consulting industries.
What sets it apart is its industry-specific focus and robust benchmarking capabilities, backed by over a decade of data. This allows firms to precisely compare their performance against industry standards and identify areas for improvement.
The platform enables businesses to collect, analyze, and leverage client feedback through tailored surveys and Net Promoter Score (NPS) metrics.
Comparison of Key Features
Ease of Use and User Interface
Known for its intuitive, user-friendly interface, ClearlyRated makes it easy for businesses to gather, analyze, and act on client feedback. Users appreciate the simplicity and straightforward navigation that does not require extensive training.
Source: G2
Medallia’s complex interface often has a steep learning curve. Users have noted navigation difficulties, particularly during the initial setup, making ClearlyRated a more approachable choice for teams new to feedback management.
Source: G2
Advanced Analytics Capabilities
The platform’s advanced analytics offer real-time insights into client satisfaction, helping firms identify areas of improvement and enhance their service delivery.
That is, after you receive feedback from the satisfaction survey, your dedicated ClearlyRated Customer Success Manager will help you take proactive, data-driven actions. They will address churn risks and tackle critical issues directly.
Users have expressed strong appreciation for the analytics capabilities, with one noting that,
Source: G2
In contrast, Medallia’s analytics can be challenging to navigate; many users find it difficult to use the platform’s potential fully. One user remarked,
Source: G2
Integration with Tools
ClearlyRated integrates easily with CRM and other business tools, allowing for seamless feedback management within the existing workflows. Users often appreciate the straightforward integration process, which helps maintain efficiency and consistency across systems.
On the other hand, Medallia’s third-party integration options can be more cumbersome. Users have reported difficulties connecting Medallia with other tools, often citing a lack of intuitive integration pathways.
Here’s what one G2 user had to say,
Source: G2
Client Feedback and NPS (Net Promoter Score) Management
ClearlyRated specializes in client feedback and NPS management, providing clear metrics that help service-based businesses improve client satisfaction and retention. The platform’s focus on professional service industries makes it highly relevant for companies looking for specialized feedback solutions.
Medallia offers NPS tracking as part of its broader customer experience management suite. However, it lacks the tailored approach ClearlyRated provides specifically for professional services, making ClearlyRated better suited for firms seeking industry-specific insights.
Customer Support and Implementation
Known for its excellent customer support, ClearlyRated offers personalized assistance during the implementation process, ensuring a smoother transition and more effective use of the platform’s features.
Take a look at what this user had to say about ClearlyRated:
On the other hand, Medallia’s implementation process is often cited as lengthy and complex, with mixed reviews about customer support quality. While it offers robust capabilities, the setup can be challenging, especially for smaller businesses without dedicated IT support.
Pros
- Gather feedback with simple survey tools, reducing the time needed to manage client feedback processes
- Leverage industry-specific insights to improve client satisfaction, save at-risk accounts, and uncover revenue expansion opportunities with existing customers
- Easy to use platform, with an intuitive design that requires minimal training for new users
- Highly responsive customer service
Cons
- Some users say the website gets slower as the amount of data increases
Pricing
- Custom pricing plan based on your needs
2. Qualtrics—Best for AI-based text analytics and email triggers
Qualtrics goes beyond just feedback collection and offers advanced data analytics capabilities, making it a popular Medallia alternative. This tool offers a range of built-in templates and over 100 question types, allowing you to create surveys that are both visually appealing and engaging.
Its proprietary iQ™ engine powers advanced capabilities like text analytics, predictive analytics, and sentiment analysis. This engine ensures you can make sense of every piece of data, positioning Qualtrics as a top competitor in the field.
Key Features
- Collect feedback from various channels, such as your website, mobile app, SMS, email, and QR codes
- Utilize over 100 question types and templates to always ask the right questions
- Gain quick insights with on-site survey popups, inline feedback buttons, and sidebar forms
- Analyze future trends and patterns in customer experience using behavior analytics
- Track responses in real-time through AI and machine learning technologies
- Identify key factors affecting customer experience, like quality, usability, and price
- Seamlessly integrate with popular tools like Salesforce and Adobe
Pros
- Offers custom charts
- Supports crosstabs
- Access to superior analytics
Cons
- Some users report responses don’t automatically attach to threads
- The interface is not as intuitive as other tools mentioned in the list
Pricing
- Custom pricing
3. InMoment—Best for customer feedback analysis
InMoment is a top choice for experience intelligence, helping you gather valuable feedback to guide strategic decisions. What sets InMoment apart is its ability to turn feedback into actionable insights, thanks to its AI-driven analytics. Unlike traditional platforms, it doesn’t just gather data—it helps you uncover sentiment and intent, giving you a deeper understanding of your customers.
The leadership board and employee communication tools further create a collaborative environment, ensuring feedback reaches all levels of the organization. This means everyone, from frontline staff to executives, can contribute to improving the customer experience.
Additionally, its Voice of Customer (VoC) services capture real-time feedback across multiple touchpoints, providing insights that can be applied immediately. This seamless integration of feedback and decision-making positions InMoment as a strong competitor to Medallia, offering more than just the basics.
InMoment operates across three distinct clouds—Customer Experience (CX), Employee Experience, and Market Experience—to provide a comprehensive view of your audience.
Key Features
- Manage large volumes of data effortlessly through its CX dashboard
- Boost customer retention with detailed customer journey mapping
- Capture feedback from both individual customers and groups using its case management and action planning tools
- Conduct self-serve NPS, CSAT, CES, and micro surveys to gauge customer sentiment
- Gather data from diverse sources like websites, mobile apps, SMS, and email
- Analyze feedback with industry-specific text and sentiment analysis for deeper insights
Pros
- Easy-to-use interface and intuitive design
- Effortless and quick to update
- Wide range of filters and options
Cons
- Limited customization
Pricing
- Available in CoreCX, Enterprise & Custom plans: Custom pricing
4. Verint—Best for CX automation
Verint is a customer engagement and experience management platform that provides advanced solutions for capturing and analyzing customer interactions across multiple channels.
The platform’s AI-powered solutions help you address the top CX automation challenges in your contact center and beyond. Its flexible, distributed CCaaS platform allows you to rapidly boost agent capacity and enhance your customer experience.
Additionally, the platform combines AI-driven analytics with automation to help businesses improve customer satisfaction, optimize processes, and make data-driven decisions.
Its versatile capabilities make it a strong alternative to Medallia, especially for companies looking for robust customer experience tools that offer deeper data integration and advanced analytics.
Key Features
- Gather customer feedback across various channels, including voice, digital, social media, and in-store interactions
- Use AI-driven analytics to uncover trends, customer sentiments, and patterns from complex data sets
- Automate tasks such as feedback collection, alerts, and reporting to enhance efficiency and reduce manual workload
- Design personalized dashboards to visualize key metrics and insights tailored to specific business needs and objectives
- Seamlessly integrate with popular CRM and business intelligence tools, enabling a unified view of customer data
- Leverage built-in security features that ensure data protection and compliance with industry regulations
Pros
- Customize and tailor solutions to meet specific business needs
- Highly scalable platform
- Get access to robust tools to manage community interactions
Cons
- Some users find the platform difficult to learn and navigate initially
- Upgrading to a new version process is a bit tricky for nontech people
Pricing
- Custom pricing
5. SurveySparrow—Best for conversational and offline surveys
SurveySparrow is a dynamic survey platform with an engaging, conversational interface. It’s also incredibly user-friendly, making it a solid pick for small- to medium-sized businesses or anyone just diving into customer feedback tools.
Getting started is a breeze with SurveySparrow. Its quick setup integrates easily with more complex systems, allowing you to collect feedback swiftly and efficiently. This ease of use means you’ll onboard and implement the tool faster.
By using SurveySparrow, you can gather valuable insights to enhance your customer journey strategy and make informed decisions.
Key Features
- Create custom objects, fields, rules, calculations, and views
- Multi-lingual and multi-currency support to view and transact businesses
- Use a centralized dashboard to interact with other team members and users
- Design surveys with a variety of question types and tailor them to align with your brand voice with custom themes and logos
- Analyze survey results in real-time with built-in reporting tools
- Integrate with popular tools and platforms such as Google Sheets, Salesforce, and Mailchimp to streamline workflows
Pros
- Gathering feedback across multiple channels
- Support for different use cases
- Multi-lingual surveys and custom dashboards
Cons
- Some users report their UI might need improvement
Pricing
InMoment offers a limited free version, with paid plans starting at $19 per month per user. The pricing tiers are as follows:
- Free forever
- Basic: $19/month per user
- Starter: $39/month per user
- Business: $79/month per 3 users
- Professional: $249/month per 5 users
- Enterprise: Custom pricing
*All prices are billed annually
6. GetFeedback—Best for customer feedback collection
GetFeedback offers a robust solution for enhancing customer, employee, and product experiences. With its advanced survey builder, you can easily create and analyze various surveys to gain valuable insights. This makes GetFeedback an excellent entry-level tool for those just getting started with feedback collection.
It’s a great alternative to Medallia, given it’s a simple solution with an interactive interface. However, if you need advanced survey customization or complex question creation, you might find this tool lacking, as some users have noted. Additionally, if you’re looking to integrate with Salesforce, be aware that this can be quite pricey.
Key Features
- Unlock valuable information from extensive text feedback with sentiment analysis and keyphrase identification
- Conduct feedback surveys in multiple languages to reach a broader audience
- Place all business information in one place with tailor-made survey dashboards
- Utilize real-time surveys and powerful analytics to pinpoint specific customer needs
Pros
- Intuitive user interface
- Good customization options
Cons
- Difficulty generating shareable survey URLs
- Relatively high cost
Pricing
- Custom pricing
7. AskNicely—Best for customer experience
AskNicely offers a fresh approach to customer experience management by collecting regular feedback through quick surveys. It’s designed to give you immediate answers from individuals via online surveys, seamlessly integrating with your existing CRM systems for easy use. Marketed as the world’s first pocket-sized customer experience coaching platform, AskNicely focuses primarily on NPS (Net Promoter Score) surveys.
One of AskNicely’s best features is NextAI, its proprietary Generative AI tool. NextAI delivers deeper insights with dynamic questions that adjust in real time. Using all available customer data, NextAI provides personalized feedback based on each customer’s attributes and past interactions. This means you get more detailed and relevant insights into the customer experience.
While AskNicely is an excellent alternative to Medallia with advanced features tailored for enterprises, these features might be a bit costly for smaller businesses.
Key Features
- Rapidly assess each customer experience and inspire your frontline teams with ease
- Utilize workflow automation and integrations to act on customer feedback effectively
- Evaluate performance across various locations for every team member
- Ideal for enterprises looking for a more intuitive and efficient solution
- Includes predictive analytics to help businesses anticipate customer behavior based on their feedback
- Features real-time feedback collection and specializes in enhancing customer loyalty
Pros
- User-friendly with no training required
- High degree of customization
Cons
- Complex survey setup with workflows can be challenging
- UI for filters could use improvement
Pricing
- Available in Starter, Standard & Advanced plans: Custom pricing
8. Forsta—Best for customer experience and market research technology
Trusted by over 2,500 customers in over 100 countries, Forsta is a leading customer experience and market research technology platform. It is an all-in-one platform that emerged from the merger of Confirmit, FocusVision, and Dapresy. It offers a full suite of tools designed to gather, analyze, visualize, and act on data from any audience, whether it’s a small team or a global community.
With Forsta, you can integrate with popular CRM systems, web data sources, digital marketing platforms, and analytics tools. This integration helps you harness better data and gain deeper insights, pushing your business forward.
Forsta could be a great fit if you’re looking for a straightforward customer feedback tool. However, if you need advanced analytics with features like detailed analytical dashboards for reporting, you may have to look for other alternatives in this list..
Key Features
- Gain rich insights from textual data to make informed decisions
- Analyze survey results and get recommendations on the next steps
- Manage and monitor multiple operations efficiently
Pros
- User-friendly and adaptable
- Customizable features
Cons
- Reporting functions can be confusing
- Cannot download dashboards as PPTs
Pricing
- Custom pricing
9. Reputation.com—Best for competitive intelligence and customer sentiment analysis
Reputation.com is a software-as-a-service (SaaS) platform that helps businesses manage their online reputation.
Unlike Medallia, which focuses heavily on survey-based feedback and experience management, Reputation.com offers a more integrated platform that combines reputation management with customer intelligence. Its ability to consolidate and analyze data from various sources—including online reviews, social media, and customer feedback—provides a holistic view of your brand’s reputation and performance.
This platform excels at real-time reputation management and actionable insights, making it a robust option for businesses seeking to address reputation and customer experience simultaneously.
Key Features
- Aggregate data from reviews, social media, and surveys into a unified dashboard
- Receive immediate notifications for new reviews and feedback
- Gain actionable insights into sentiment, trends, and competitive performance
- Streamline the process of soliciting and collecting customer reviews
- Generate detailed reports tailored to reputation management metrics
Pros
- Integrates data from multiple channels
- Immediate notifications for new reviews and feedback
- Simplifies review solicitation and feedback collection processes
Cons
- Some users may find the extensive features and customization options complex to navigate initially
Pricing
- Custom pricing
10. Survicate—Best for customer feedback
Survicate is another alternative to Medallia, offering a streamlined approach to gathering and utilizing customer feedback.
Survicate simplifies survey deployment with its user-friendly interface, allowing you to create both recurring and one-off surveys. Its advanced skip logic ensures respondents only see relevant questions, enhancing engagement and the quality of feedback.
The platform provides real-time alerts for specific responses, enabling prompt action and creating a responsive feedback loop. This immediate notification system helps businesses act quickly on valuable insights, making Survicate a strong choice for improving customer experience metrics.
Key Features
- Tailor survey questions based on user responses for better engagement
- Receive immediate notifications when specific feedback is given
- Deploy surveys across multiple channels, including email, website, and social media
- Benefit from robust data protection and security measures
Pros
- Enjoy easy setup with no-code integrations for seamless operation
- Reach customers through various channels like email, in-app, and QR codes
- Integrates with over 50 native platforms easily
Cons
- Lack of support for video-based research
- No features for quality management and team coaching
Pricing
- Good: $109.10/month (€99/month per 5 seats)
- Better: $164.20/month (€149/month per 10 seats)
- Best: $274.40/month (€249/month per 15 seats)
- Better than the Rest: $329.50/month (€299/month for custom seats)
11. Delighted—Best for experience management
Delighted is an experience management platform responsible for managing NPS, CSAT, and CES surveys. It is easy to set up and use, allowing you to distribute surveys via SMS, email, and web links. It integrates smoothly with popular platforms like Salesforce and HubSpot.
However, if you need to close the feedback loop directly within the tool, Delighted may not meet your needs. Responding to customer feedback requires contacting them separately, which can be time-consuming.
Key Features
- Complete surveys directly within email, bypassing external links
- Leverage unique branding and customization options
- Available in over 37 languages
- Connects with Slack, Shopify, Salesforce, Zendesk, and more
Pros
- Quick and straightforward data exporting
- Seamlessly filter and segment survey responses
- Responsive customer support
Cons
- The application can be quite expensive
- Lacks a mobile app for on-the-go access
Pricing
- Starter: $17/month per 2 users
- Growth: $35/month per 3 users
- Advanced: $134/month per 5 users
- Premium: $224/month per 10 users
Get Started With ClearlyRated
While Medallia is a powerful enterprise-grade customer experience platform, it may not suit every organization’s needs. Users frequently cite challenges with customer support, high pricing, and a steep learning curve.
If these issues impact your ability to gather and act on customer feedback, it may be worthwhile to explore alternatives that offer better support, cost-effectiveness, and user-friendliness. By doing so, you can ensure your customer experience initiatives are both impactful and sustainable.
As we wrap up this comprehensive guide, we hope you now have enough information to choose the Medallia alternative that best fits your business’s specific needs. The most important thing to remember when selecting the right platform is to ensure it aligns well with both your current operations and future growth plans, as well as your team and industry requirements.
If you’re still unsure which platform to choose, book a free demo with ClearlyRated. Explore this cost-effective option, gather insightful feedback, and get started on enhancing your customer experience today!
